Speaking Fish For the Advertising Project

Рыба в торговом центре

Advertising agency Voskhod organized a campaign for seafood producer Meridian. The idea of the campaign may be understood from the video by Voskhod:

Production has been done by our partners – guerrilla marketing agency StreetArt. Theу commissioned us to “liven up” the fish.

Key points are:

  • operator controls the fish remotely via internet (the fish bends its body and tail, opens and closes the mouth)
  • as the operator speaks into the microphone, the fish opens and closes the mouth synchronously to create an effect of natural speech

Photo and video courtesy of Voskhod.

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